Royal VIP

LUXURY BESPOKE VEHICLE

Royal VIP

Design Innovation and Brand Introduction.
ABOUT THIS PROJECT
Design and engineering of the most luxurious vehicle ever manufactured in Slovenia, from scratch to production.
2018/2019 YEAR
SCOPE OF WORK

Building a completely new luxury vehicle and brand

The service ranged from the design of a new brand, building an brand identity to exterior and interior design, engineering and management of the entire production process.

"We built new vehicle, new brand and new DNA"

Stefan S. (Serval Global Design's CEO)

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Built from skretch

The vehicle is built from scratch, from vehicle design to the completely new brand identity

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Innovative ceiling light

The vehicle is one of the few production vehicles that has lights built into the ceiling

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Three layers of lighting

Three levels of lighting and all controled by remote control from a comfortable leather seat

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Maximum passenger comfort

All seats are equipped with armrests in gold color, equipped with LED illuminated USB chargers

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Handcrafted

The entire interior is custom-made, from the layout, equipment to the leather seats

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Innovative lighted logo

Innovations in the application of lighting of engraved plexiglass with a customer's logo and pattern

Innovation in design and luxury

The design of a luxury VIP vehicle was a real opportunity for ideas and innovations, both in design and in the way it was manufactured, as well as the final use and comfort.

"Innovation meets luxury excellence"

"Design meets handcraft workmanship"

Masterfully crafted by hand

The entire interior of the vehicle is made entirely by hand from the highest quality leather.

Down to the smallest detail

Innovative lighting

Extraordinary exterior

THE PROCESS

Discover the process

The design process followed naturally and continuously, which enabled the complete success of the process and the product.

2D Design

As a first step and after many hand sketches, various 2D design proposals were created, from which one was chosen by customer as the final one and the starting point reference for 3D modeling.

3D Model

2D design was followed by 3D modeling. 3D modeling took over a key development phase with the goal of respecting technology of manufacturing and customer guidelines.

Manufacturing

The next step after 3D modeling was technological development and the start of production.

THE RESULT

World class luxury VIP vehicle

The main imperative was to create a superb global VIP vehicle based on superior innovations in design, use and features, taking into account the specifics of the vehicle and the global use.
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Luxury ​

The ROYAL luxury development

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Completely new brand

From 0 to a brand new brand

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Innovation Growth​ in the Company

Innovations in design combined with innovations in comfort, control and lighting

AREA

Hosting VIP passengers from all over the world

The Royal VIP vehicles are being used in Kingdom of Saudi Arabia hosting VIP visitors from all over the world.

BACK TO ALL

Works

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